
Herbal medicine
Herbal medicine is the medicine obtained from the parts of plants such as it’s roots,leaves, stems, flowers etc.The practise of herbal medicine dates back to olden days when we didn’t have artificial medicines and these herbal medicines have been found to be effective in curing diseases to a certain extent that would be ok to the people to survive.Herbal medicines had been used worldwide since ancient times and are still used and are the roots for medicine industry for production of medicines in the modern world.
It is culturally accepted that herbs have been valued for centuries due to their use in food preparation as well as healing properties. They may cure flu, help someone sleep and give a meal taste and spiced up flavor. It is not a very difficult task to grow herbs, these plants find good soil to grow in and do not require much of fertilizers and are least affected by any insects or diseases When it comes to the choice of using medicines, the ones derived from natural herbs are always viewed as safer as they are easier on the body both physiologically and in terms of costs. India can be well regarded as a treasure trove of medical plant resources and possesses a great wealth of folk medicine. The demand of medicinal plants is rising and the causes are the rising needs, population and business of medicinal plants.
Step wise procedure to start a Herbal Medicine business in India
1.Market Research
One should analyse the market before starting the business which would provide an insight of how one should go on with starting the business. Gaining insight from knowledge of consumer preferences, market demand, and competition can be beneficial as these are the major factors that determine the success rate of a business. Determine the kinds of herbal remedies that are in demand, whether they are for chronic problems like diabetes, common illnesses like the flu, or general well-being.
-Target Audience: Get an idea of whom the business should target at and accordingly start the business. The target Customers will be usually people who are self conscious of their health and are searching for natural substitutes in place of prescription drugs which have serious side effects.
– Competitive Analysis: Research and compare leading brands of herbal medicines to get an idea of how the herbal industry is functioning.
– Trends: Get a grasp on the recent changes and developments in herbal medicinal industry and be updated on the trends in the industry.
2..Business name
The selection of a suitable name for your business is the first step in launching a new business. The name should be distinctive,clear and be qualified for trademark registration. Having a name that attracts the target audience will help a lot in building up the business.Choosing a suitable name for business is one of the toughest jobs since names are the starting point of everything. Customers’ perceptions of your company can be influenced, either directly or indirectly, by its name. For example, a name for an Ayurvedic brand must have something to do with the earth, nature, life, herbs, or anything that has a calming effect on the reader’s mind. Create a distinctive and eye-catching logo for your company as well.
3.Summarize the herbs you need and their medicinal properties
Select the well-known herbs and learn more about their advantages, potential drawbacks, interactions, etc. Also, you need to be cautious while selecting herbs that are grown organically.
4.Financial margin
When creating your business plan, take into consideration your budget, your target market, the cost of your goods, your profit margin, to make sure that you don’t go bankrupt and shut down the business even before making fame and your company’s whole portfolio—this will serve as your public face.
5.Establish a Legal Company for Your Herbal Enterprise
The three most common forms of business structures are the limited liability company (LLC), partnership, and sole proprietorship. Creating a corporation or LLC will protect you from being personally liable if your medicinal herb business is sued.
6.Bank Account
One must have to use tailor made company credit and banking accounts in order that one’s personal assets can be protected.
If you mix personal and business accounts, your house, car or other valuable assets may be procured by the court when sued. This is what they call “piercing your corporate veil” in business law.
Open a bank account for business
In addition to helping you qualify for a business loan and opening your doors, starting up, it separates your personal assets from that of the company’s, which is necessary.It streamlines tax and accounting.
Obtain a credit card for business use.
Obtaining a credit card for your business benefits you:
Put all of your business’s expenses in one location to help you keep personal and business expenses apart.
to eventually raise funds.
7.License
Obtain all the necessary licences to start the herbal medicine business.
Necessary licences include:
- Trade Licence: Get one from the municipal corporation in your area.
- AYUSH License: Submit an application to the AYUSH department for a manufacturing license.Using the required paperwork, obtain a licence from AYUSH, The Ministry of Ayurveda, Yoga, Naturopathy, Unani, Siddha, and Homoeopathy.
- Good Manufacturing Practice (GMP): Make sure and do the necessary checks to finalise that the procedures used in your manufacturing process adhere to GMP standards.
- Food Safety and Standards Authority of India (FSSAI) License: This FSSAI licence is necessary for businesses that produce products for human consumption.
- Intellectual Property Rights: Better to take this licence as well as most businesses prefer trademarking their brands .
8.Look for a production plant, which could be a small or large-scale enterprise.
The following stage involves producing the goods using extremely hygienic manufacturing and packaging procedures.
In order to manufacture superior herbal medications, a state-of-the-art manufacturing facility must be established.
This comprises the following:
– Location for establishing the plant: Pick a site that is both easily accessible by car and conforms with AYUSH regulations.
– Equipment: Make an investment in cutting-edge machinery for packaging, processing, and quality assurance.
– Laboratory: Set up an internal laboratory to test final goods and raw materials to make sure they adhere to quality standards.
9.Marketing strategy
After everything is prepared and ready, marketing comes next to kind of starting your meaning through the business. It is now time to face the practical side of the company plan that is to start selling your products, even though the initial research and strategies should be completed concurrently.
And also finding the most profitable way to distribute your items to customers is part of your marketing plan. You can quickly select an online platform, such as your website or online store, social media ads, and additional print media.
– Online Presence: Create a user-friendly website that is easier for people to use and buy products and leverage social media platforms for promotion.
– Offline Marketing: Consider traditional methods like promoting through newspaper ads,pamphlets, health seminars, and collaborations with wellness centres etc
– Sales Channels: Distribute through health stores, pharmacies, and e-commerce platforms like Amazon and Flipkart.
Conclusion
Around the world, more and more people are turning to Ayurveda to treat both acute and serious chronic illnesses. Starting a company that sells Ayurvedic medications is a genuine way to get income in this trend. By partnering with a reputable Ayurvedic brand, you may begin taking advantage of the economic potential in the field of Ayurveda mentioned above.